Local SEO is the difference between appearing in the Google Map Pack - the 3 business listings at the top of a local search - and being invisible on page 2. For location-based businesses, this is where clients are won or lost.
“No local schema markup is present on this page and NAP information (Name, Address, Phone) is inconsistent, reducing local search ranking signals significantly.”
Sign in and visit this page from your audit report to see your actual result.
How to Own Your Local Search - The Map Pack Strategy for Small Business
⏱ 9 min watch · Workshop Module 08
This video is Module 08 from the Living Website 3-Day AI Transformation Workshop
The Living Website Framework
What this dimension covers
Common Failures
An unclaimed or incomplete Google Business Profile means you miss the Map Pack entirely - the top 3 local results that capture 44% of local search clicks. It's the highest-ROI local SEO action available.
Your Name, Address, and Phone number must be identical everywhere: website, Google, Yelp, Facebook, directories. Even small differences (St. vs Street, suite vs #) signal unreliability to Google's local algorithm.
A website that never mentions your city, suburb, or service area gets outranked by competitors who do. One localised landing page per service area can triple local traffic.
What a strong Dimension 08 looks like
Complete Google Business Profile - Every field filled including services, description, hours, primary category, and 10+ photos.
NAP consistency across citations - Business name, address, phone, and website URL are identical on Google, Yelp, Facebook, and all directories.
LocalBusiness schema markup - Structured data on homepage and contact page signals your business type and location to Google.
Location-specific landing pages - At least one page targets your primary city or service area with natural local keyword usage.
Review generation strategy - A system for asking clients to leave Google reviews, with at least 10 reviews and a response to each.
Living Website Workshop
Take every dimension from your PersonaAudit report and build the Living Website your ideal customer has been waiting for - using AI tools, done with you, from zero to deployed.
Day 1 is about clarity - your personas, your WHY, your offer. Days 2 & 3 are about building - we work through every audit dimension together, generate the copy, structure, and content, and deploy your Living Website.
Cohorts run monthly · 10 seats each · Next cohort filling now